Toluna buys Crossense


Understanding consumer behavior through digital tracking


Our Product

Crossense is a single-source passive measurement product which allows unprecedented insight into internet services usage, by passively collecting granular individual traffic in real time.


Audience Analytics

Provides In-App tracking for content-level video and music consumption, ad exposure and eCommerce at the item level, creating a “path to purchase” view

Cross Vertical Coverage

Delivers unique cross vertical analysis - “Watch” & “Buy” that can be used as unique triggers for surveys and advertisements

Seamless & Lightweight

Innovative software-only solution that enables easy installation on various platforms with no user experience disruption

Cross Device Measurement

Collecting panelists traffic data for analyzing online activities across platforms

Keep in touch

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